July 2010
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The Vicious Circle
At last night’s WordPress KC meet-up, several people mentioned the problem of not being able to hire someone to work on their website until they began to make money from said website. I completely understand that. Unfortunately, sometimes the poor quality of a website prevents people from making money. Then they don’t feel they can…
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Oh, What a Tangled Web…
I’m working on a website for a hospital. I’m thrilled to be doing this; I’ve written a lot of stuff for this hospital over the past year, and I’ve gotten fond of them. They deserve a better website than they currently have.Their current website has just sort of grown organically over time, and it’s very…
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Website Makeover: Homefront
When Homefront, a company providing oxygen and medical supplies for home health care, decided that they needed a new web design, they had been without a website for a few years. They knew they didn’t want to bring back their old design, but they weren’t sure what they did want. In conversation with owner Mary…
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Is it Better to Have a Bad Website or None at All?
If you have a poor quality website, is it better than nothing, or would you be wiser to take it down until you can arrange for a good one?
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Lab Report: Adding Social Media
It’s been three months since we launched FreshPlans, our laboratory site. We’ve been taking one SEO/SEM step a week there, to see how much difference each step makes. Normally, when we work on a site for a client, we do everything we can as fast as possible, so it’s hard to sort out the effectiveness…
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Reading Your Google Analytics Reports
When I write about Google Analytics, I generally write as though you were going to your own analytics account and reading the data there. However, many business owners receive a report.