September 2010
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Get What You Want With Your Website
The owner of NWABride had big ideas for her site, but a small budget and a very small time frame — just two weeks.
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Why Do People Go to Your Site?
Most forums have cycles: new members post some particular question or rant, old members come in and answer it in a predictable way, and the subject dies down for a time, to rise again when enough new members join the forum. One of the interesting things about working on our lab site is having access…
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Search and Style
Imagine yourself, a website I’ve been working on enjoins readers, floating lazily through clear blue water at the foot of limestone cliffs. A web designer for whom I’ve just done a site analysis informs his visitors right off that they “rock out with our cockiness out.” A site for a bridal show, owned by an…
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Keeping an Eye on Your Website in Progress
Do you like the idea of letting your web team create your website while you go about your business, sometimes wondering with happy anticipation what it will look like? Do you look forward to the day your site is ready as you might look forward to your birthday, when you finally get to open all…
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Lab Report: Blogging for Search
SEO requires constant research, and most SEO professionals have sites they play around with for testing purposes. Our lab site launched on April 18th. We’ve been gradually testing things — various kinds of onsite optimization, social media, variations in our affiliate marketing approach — but basically so far we’ve just gone with excellent content refreshed…
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Thoughts on the Responsibilities of Web Firms
Over the weekend, designer Sean Borsodi and I were talking about the question of responsibility when we create websites for clients.