December 2011

  • New Year Website Checkup: Mechanics

    New Year Website Checkup: Mechanics

    We’re working on a redesign of a local nonprofit agency’s website. The agency needed an update for the sake of more current content and a fresh look, but the main reason they just had to have an update was that their old site was obsolete from the point of view of the technology. This naturally…

  • Balancing Text and Other Media

    What’s the ideal balance between text and visual media — or is there an ideal balance? From the point of view of search engines and of users, you need both.

  • New Year Website Checkup: Content

    New Year Website Checkup: Content

    Right now, when things are probably relatively quiet at your website and possibly in your business as well, it’s a great time to give your website a check up and see if there are changes you want to make for the new year.

  • New Year Website Checkup: Platform

    New Year Website Checkup: Platform

    The traffic at your website is probably at its lowest point of the year between Christmas and New Year, so this is an excellent time to give your website a check up. Before you look at the things you might need to change for the sake of your visitors and your site’s performance, though, think…

  • Offending People at Your Website

    Offending People at Your Website

    Yesterday Rosie expressed shock when, upon mouseover, she saw that a photograph on a website had been labeled “African-American-businesswoman1.”

  • Who’s Talking About You?

    Who’s Talking About You?

    In a novel I was reading last night, a pop star grumbles bitterly, “They should have just left us alone.”