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Author Archives: Gideon Haden

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What Are Your Website Goals?

Setting goals for your website can be confusing. You might want your website to bring you more clients, to serve as an archive for documents, or to streamline your practice. […]

Posted on January 18, 2022
by Gideon Haden
Posted in SEO | Leave a comment

Can You Take the Summer off from Blogging?

There’s a lot packed into “summer.” That one word is bursting with floral shorts, cold glasses of lemonade, fireflies blipping in the darkness, white sands and tropical beaches, cars brimming […]

Posted on June 14, 2021
by Gideon Haden
Posted in Blogging | Leave a comment

Traditional Marketing vs. Digital Marketing

Marketing is an essential part of any good business plan. Without marketing, most businesses would just be sitting in a dimly lit room, staring at their phones, hoping and praying […]

Posted on December 2, 2020
by Gideon Haden
Posted in Online marketing | Leave a comment

Does a Doctor Have to Write Your Medical Blog?

Should a medical doctor be in charge of writing the content for your clinic or practice? It’s an important question to consider, and it’s something that people have strong feelings […]

Posted on September 23, 2020
by Gideon Haden
Posted in SEO | Leave a comment
Local search factors

Local Search Success Factors

Local search kicks in when people look for goods or services in their area. Take ice cream for example. Most of the time when you search for “ice cream” you’re […]

Posted on September 4, 2020
by Gideon Haden
Posted in SEO | Leave a comment
Content marketing mantras

6 Mantras for Content Marketing

If you provide goods or services and you have an online presence, you need to invest in content marketing. Content marketing includes different mediums: written word, video, audio, and images. […]

Posted on August 21, 2020
by Gideon Haden
Posted in SEO | Leave a comment

Compliance and Your Website

We have clients who read their blogs often and write posts on occasion. We have clients who just drop in every once in a while to have a look at […]

Posted on June 17, 2020
by Gideon Haden
Posted in SEO, Web content | Leave a comment

Working with Your Healthcare Blogger

You have a few different options once you decide to hire a healthcare blogger. Some healthcare professionals continue writing articles for their practice when they have the time. Others choose […]

Posted on May 1, 2020
by Gideon Haden
Posted in SEO | Leave a comment

Finding Reliable Health Information

If you want health information, you search for it online. This is especially true during a health crisis when facts, figures, and information change every hour. However, there is just […]

Posted on April 10, 2020
by Gideon Haden
Posted in SEO | Leave a comment

Tips for Working From Home

COVID-19 has disrupted home, social, and work life for most of the world. As we all do our part to help flatten the curve by isolating, self-quarantining, and practicing social […]

Posted on April 3, 2020
by Gideon Haden
Posted in featured | Leave a comment

7 Ways to Improve Health Literacy

If you improve health literacy, you improve public health and wellness. One of the biggest obstacles with health literacy is that the best health information isn’t always the most accessible […]

Posted on April 1, 2020
by Gideon Haden
Posted in SEO, Web content | Leave a comment

Do You Need to Install Web Analytics?

“Do you need to install web analytics?” may seem like a shocking question for those within the SEO community, but it’s something that a lot of website owners wonder about. […]

Posted on January 3, 2020
by Gideon Haden
Posted in SEO | Leave a comment

Good Content Defined

Call it good content, great content, spectacular content, or whatever superlative you choose — everyone wants to have high quality content that benefits their website and their business. You know […]

Posted on November 29, 2019
by Gideon Haden
Posted in SEO | 4 Comments

RTs Are Not Endorsements

If you have a Twitter account you’ve probably seen the phrase, “RTs are not endorsements”, “Retweets are not endorsements”, or some other variation attached to someone’s Twitter bio. This is […]

Posted on November 15, 2019
by Gideon Haden
Posted in Social media | 4 Comments

When Patients Have the Power

The current trend in retail puts the power in the hands of the consumer. If you don’t offer a good selection, convenience, customization, or free shipping, customers will look elsewhere. […]

Posted on October 18, 2019
by Gideon Haden
Posted in SEO | Leave a comment

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