Saying that people search for health information online is like saying that people use cars for transportation; it’s obvious and it doesn’t really need stating at this point. That’s what […]

Maybe you’re a rock star in the world of healthcare. You’re a household name, you’re recognized on the street, and you have to reject ten times as many patients as […]

It doesn’t matter if you’re trying to self-diagnose symptoms, you’re looking for a place to buy a specific brand of multivitamin, or you’re shopping for a new primary care provider […]

Choosing the right location has traditionally been one of the most important decisions to make for a business, clinic, or practice. It seemed as though the internet was set to […]

What do you expect to get from your website? Thoughts of shedding the limitations of physical location, social media posts going viral overnight, and the potential for millions of followers […]

You need a steady flow of quality content that’s informative, engaging, useful for your readers, and optimized for search. However, you’re busy running a medical practice, physical therapy clinic, or […]

Health literacy is key in promoting healthy communities. Unfortunately, very few U.S. adults have a high level of health literacy. This may not seem like a big deal, but the […]

Digital marketing for healthcare professionals is becoming increasingly important, and your budget should reflect that. What percentage of your marketing budget should be digital? Here are some things to keep […]

You’re chopping raw chicken on the cutting board, there’s a pot boiling over on the stove, your phone is locked, and you can’t for the life of you recall the […]

As a social media platform Twitter is enormous. It’s estimated that the 330 million active monthly users tweet 6,000 times per second. In October of this year, Twitter’s market capitalization […]