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Author Archives: Rosamond Haden

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Should You Avoid Social Media Links to Your Website?

The most important factor for SEO (Search Engine Optimization) is content. The second most important factor is links. Links are a vote of confidence in your website, and you always […]

Posted on September 29, 2021
by Rosamond Haden
Posted in Linkbuilding, Social media | Leave a comment

Why You Need an SEO Strategy

Here are some things people think will give them all the benefits of SEO: Submitting their website to search engines repeatedly Super secret SEO tricks added to their code Press […]

Posted on March 15, 2021
by Rosamond Haden
Posted in SEO | Leave a comment
WordPress

WordPress Powers 40% of the Internet

WordPress now powers 40% of the websites in the universe. That’s 40,000,000 websites. If you count only those websites with a Content Management System (CMS), it’s 64%. Why is WordPress […]

Posted on February 12, 2021
by Rosamond Haden
Posted in WordPress | Leave a comment

Understanding Your Conversion Rate

How many visitors does your website need? The short answer might be “More!” but the long answer is something more like, “Enough to meet your business goals.” How much is […]

Posted on January 22, 2021
by Rosamond Haden
Posted in SEO | Leave a comment

Design over Function

I went to a favorite brand’s website recently to do some holiday shopping, and discovered that they had a new website since I had last visited. It’s a beautiful website, […]

Posted on December 21, 2020
by Rosamond Haden
Posted in Web design | Leave a comment

Why Your Content Marketing Isn’t Working

Here at Haden Interactive, we’re all about web content. The content at your website, your blog, the content of your email blasts, your whitepapers and ebooks, social media, video scripts […]

Posted on October 19, 2020
by Rosamond Haden
Posted in Online marketing, SEO | Leave a comment
Digital Marketing for Health and Wellness Professionals

The One Digital Marketing Essential for Health and Wellness Professionals

A common mistake for small businesses is thinking that you are too small to need a website. There was a time when this may have been up for debate, but […]

Posted on October 2, 2020
by Rosamond Haden
Posted in SEO | 1 Comment

A Conversation on Keywords

Say you’re a veterinarian and you write a great article at your website titled “Nutrition for Your Bunbun.” Will that article bring you traffic, increase your thought leadership, or get […]

Posted on July 15, 2020
by Rosamond Haden
Posted in SEO | Leave a comment
Jeremy Conkle

Your Website and Your Online Presence

Jeremy, Rebecca, and I talk about your online presence in the video below.  We begin with examples of organizations that realized their websites needed significant updates as a result of […]

Posted on July 8, 2020
by Rosamond Haden
Posted in SEO, Video | Leave a comment

The Healthcare Content Marketing Cycle

Healthcare content marketing is very effective and produces good ROI. It’s a robust marketing strategy that supports patient education and benefits the community while helping to streamline your business practices […]

Posted on March 18, 2020
by Rosamond Haden
Posted in SEO | Leave a comment

Content Marketing Step by Step

Content marketing is highly effective — if you do it right. Providing valuable content allows you to reach a wider audience and it’s one of the most cost-effective marketing tools. […]

Posted on January 10, 2020
by Rosamond Haden
Posted in SEO, WordPress | Leave a comment

8 Advantages of Professional Blogging

There are significant advantages of blogging for your website. HubSpot tells us that 92% of companies that blog regularly have gotten customers through their blogs. BlogHer reports that 81% of […]

Posted on November 22, 2019
by Rosamond Haden
Posted in Blogging | Leave a comment

SEO Telemarketers

I got a call recently from someone who wanted to sell me “search engine positioning.” “You mean optimization?” I asked. No, they told me, this was different. All I had […]

Posted on April 8, 2019
by Rosamond Haden
Posted in SEO | Leave a comment

Expectation vs. Reality in Content Marketing

Rebecca and I once filmed a segment of a special on social media. The interviewer was a fun guy and pretty unflappable till he asked how we got our ideas. […]

Posted on June 11, 2018
by Rosamond Haden
Posted in SEO | Leave a comment

They’re All Web Leads

Our CRM software shows us our sales according to lead source, complete with this handy-dandy pie chart that clearly demonstrates how important our website is to our revenue. If you […]

Posted on January 10, 2018
by Rosamond Haden
Posted in Online marketing, SEO | Leave a comment

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