Jay Jaro

Does your website need a redesign? A website redesign can do a lot of good things for you, but it can be hard to decide when it’s time to make the leap.  Here are some questions to consider.

A blog — even if you don’t call it a blog — is one of the best tools for SEO and increasing the overall value of your website. Regular, fresh content at your website gets the attention of the search engines and brings visitors back to your site. It gives you good reasons to link…

Yoast SEO, a popular plugin for WordPress websites, is breaking ground with a new feature. The plugin already checked your website’s posts and pages for search engine optimization and readability. Now it will also check for inclusive language. 

When we build a new website, we keep an eye on it for a couple of weeks. We install Google Analytics and make sure that people are finding the website and using it in the way we expected, not getting confused or following a different path from what the site owner planned. We make sure…

“I know I have to dumb down my website,” a business owner told us. He had built his own website, and it contained some good information. We had some suggestions for ways to make the site communicate better with search engines and perhaps also with prospective customers. Dumbing down wasn’t actually what we had in…