October 2014

  • Duplicate Content Revisited

    Duplicate Content Revisited

    Duplicate content — having the same text at your website repeatedly, or having the same text found elsewhere on the web – is the kiss of death from an SEO standpoint. Google doesn’t want to show people several sources of the same content, so the SERPs show only the first website that published that content,…

  • We Come by It Honestly

    We Come by It Honestly

    We have plenty of clients who have worked in their fields for several generations, and we always make a point of featuring their family business background on their About Us pages. People like to buy their berries from a third generation farmer. We’re unusual among web design firms in that we’re a family business, but…

  • Tool Tryout Tuesday: Social Mention

    Tool Tryout Tuesday: Social Mention

    Social Mention is a social listening tool that checks blogs, social media platforms, audio and video, comments, bookmarks, and all kinds of stuff for mentions of any term you type into the text box at their home page. Social Mention is a search engine, but it doesn’t just list the results, as a Twitter search…

  • Heard About the Death of Keywords?

    Heard About the Death of Keywords?

    Lately you may have been hearing a lot about the supposed Death of Keywords. It’s been a long journey to this point starting with some major updates Google made to their Analytics around this time in 2011. In 2011 Google added some additional security measures to their search engine which caused around 30% of organic…

  • How to Tweet @ Someone

    How to Tweet @ Someone

    Twitter is a great tool for businesses, but like any tool, it can be used incorrectly. A perfectly good tool used incorrectly becomes a terrible mistake — like using a saw to cut a turkey or using a spoon to shovel snow. Just because you can tweet something doesn’t mean you should tweet something. In…

  • A Brand Website for a New Product

    A Brand Website for a New Product

    You’ve got a brand new product. Now what? You have so many decisions to make that a website is probably on the back burner — if you can find a back burner free. One of our clients has a new line of barbecue sauce on all his burners. We’ve helped with a logo and a…