As we all face the COVID-19 pandemic, a top priority for many businesses is figuring out new ways to meet the needs of the people we serve. You might be […]
Haden Interactive Blog
Tips for Working From Home
COVID-19 has disrupted home, social, and work life for most of the world. As we all do our part to help flatten the curve by isolating, self-quarantining, and practicing social […]
7 Ways to Improve Health Literacy
If you improve health literacy, you improve public health and wellness. One of the biggest obstacles with health literacy is that the best health information isn’t always the most accessible […]
Google Says, Don’t Close Your Website
36 states and the territory of Puerto Rico have ordered non-essential businesses to close their doors. Apparently, some businesses are understanding that to mean that they should shut down their […]
How Will Coronavirus Affect Your Website?
Obviously, your website is safe from infection by COVID-19. Computer viruses are completely different from human viruses. But how will the coronavirus pandemic affect your traffic or the behavior of […]
Metadata for SEO
Metadata, or meta tags, refer to the html code giving information about your website to machines, like browsers or search engines. Metadata isn’t usually visible to people looking at your […]
Medical Website Redesign
We built a website for a local physician’s consortium many years ago, and it has performed very well. At last, however, we reached the point where we could see benefits […]
Keywords for a Medical Website
One way to approach content writing at your medical website is to create a list of keywords — words and phrases your customers use to look for goods and services […]
The Healthcare Content Marketing Cycle
Healthcare content marketing is very effective and produces good ROI. It’s a robust marketing strategy that supports patient education and benefits the community while helping to streamline your business practices […]
Healthcare Content Marketing by the Numbers
According to a recent study, 69.2% of healthcare marketers surveyed use content marketing, yet only 27.8% consider it highly effective. The most popular answer — from two thirds of respondents […]
10 Tips for Effective Doctor Profiles
How much time and attention do you give to your online doctor profiles? Maybe your profile hasn’t been updated in a few years, or maybe you didn’t realize that you […]
Your SEO: Is It Working?
Let’s say you started the year off with a new SEO campaign, adding fresh content to your website regularly and working hard to get high quality links. You fixed some […]
Coronavirus Misinformation
You can’t believe everything you read, and that is certainly true on the internet. Some studies have found that more than half of the health information available on the internet […]
We Can’t Replicate the Problem
“We can’t replicate the problem” may be one of the most frustrating things you can hear from your web team. It means that the issue that you are seeing at […]
Checking Out the Competition
I have a confession to make. Checking out the competition brings out the worst in me.