Saying that people search for health information online is like saying that people use cars for transportation; it’s obvious and it doesn’t really need stating at this point. That’s what […]
Haden Interactive Blog
Things that Don’t Matter for SEO
Every now and then Google holds a sort of town hall in which people ask them questions about SEO — search engine optimization. “What about LSI keywords?” people ask, and […]
Health Literacy Month
October is National Health Literacy Month. This is the month when health educators work to make sure that their students can access and understand information that will help them make […]
Using Surveys at Your Website
Whether you take surveys for fun, in hopes of getting a prize, or just for the satisfaction of helping to increase the amount of knowledge in the world, chances are […]
7 Ways to Improve Health Literacy
Improving health literacy improves public health and wellness. One of the biggest obstacles with health literacy is that the best health information isn’t always the most accessible information. This means […]
Facebook Getting Rid of Likes
Now that Instagram has started hiding Likes, Facebook is doing the same. Just like Instagram (which Facebook owns), Facebook is rolling the change out in various countries before including the […]
Why SEO Is the Best Marketing Option for Physicians
Maybe you’re a rock star in the world of healthcare. You’re a household name, you’re recognized on the street, and you have to reject ten times as many patients as […]
Catching the Seasonal Wave at Your Blog
You want steady traffic at your blog, of course, but it’s also good to catch the seasonal waves as they come. Bringing new people to your blog with seasonal search […]
Sinister Google Analytics?
A client shared an article with me. The writer, who apparently curates business directories, was encouraging his readers to visit his competitors’ websites. Once there, he said, they should right […]
SEO for Medical Specialists
It doesn’t matter if you’re trying to self-diagnose symptoms, you’re looking for a place to buy a specific brand of multivitamin, or you’re shopping for a new primary care provider […]
Which Social Media Platform Is Most Important for You?
Popular radiologists’ website Aunt Minnie recently posted about social media use for Breast Imaging specialists. Referencing an article in Journal of Breast Imaging by Drs. Elsa Kuhl and Jocelyn Rapelyea, they […]
Your Website: Inform or Entertain?
William Morris said that you should have nothing in your home that you do not believe to be beautiful or know to be useful. This is good advice for your […]
Medical Web Marketing
Choosing the right location has traditionally been one of the most important decisions to make for a business, clinic, or practice. It seemed as though the internet was set to […]
Your Website’s Rankings
#1 on Google doesn’t mean the same thing it used to. Google still ranks websites, but there are many other factors involved in websites’ showing up for searchers. Because of […]
Selling at Your Healthcare Website
A great healthcare website sells to visitors naturally. Your patient comes to your website for information and realizes she should make an appointment for a checkup. Someone looking for a […]