We talk about search engine optimization all the time, but what exactly does that mean? Search, okay, we get that, but what do engines have to do with it, and […]
Haden Interactive Blog
Do Keywords Still Matter?
Back in the mists of time, by SEO standards, keywords were the biggest big deal for search engine optimization. If you sold hair care products, you’d make sure your homepage […]
Linkbuilding in the Pandemic
The most important factor for SEO is your content. If you have the best answer online to a searcher’s question, you will probably show up at the top of the […]
Google Assists USVI with Pandemic Info
Google collaborated with the US Virgin Islands (USVI) Departments of Health, Education, Labor, Tourism, Licensing, and Consumer Affairs, plus the Virgin Islands Territorial Emergency Management Agency (VITEMA) to create an […]
How Long Does Blogging Take?
Regular blogging is the single most effective SEO tactic. It increases traffic to your website, helps you establish thought leadership, and lets you show up for an essentially unlimited number […]
A New Website for OpSail
Back in the 1960s, a group of people including sailing enthusiasts, journalists, President Kennedy, royals, and Walter Cronkite had an idea. They wanted to invite all the tall ships — […]
Reopening for Business: 8 Ways Your Website Can Help
I’m writing this during the coronavirus pandemic, when many businesses are still closed even as some states are reopening. We think businesses and professional practices are going to see one […]
Blogging with Medical Keywords
A client recently told us that he had a list of medical keywords he wanted to rank for. He added these keywords to his homepage, he said, but it didn’t […]
Ecommerce in the Time of Coronavirus
16.4% of U.S. shopping was conducted online in 2019. Brick and mortar stores and the traditional retailers who keep those stores thought of ecommerce as a threat, even though almost […]
Meta Descriptions for Healthcare Websites
Your website’s meta description is an HTML attribute that tells browsers what your page is about. Your website’s meta description is on your homepage, but every page and post on […]
How to Tell If Your Blog Is Doing Well
So you have a medical blog in place at your practice or business blog at your company website. Whether you write the content yourself, or you’ve hired a professional content […]
Removing Content from Your Website
We’re updating an old website for an educational organization. One of the questions that’s coming up is whether to remove old content or not. On the one hand, a bigger […]
Not Updating Your Website?
Have you chosen not to update your website because of the coronavirus? Or maybe in spite of it? We can imagine some reasons people might make that choice: I’ll just […]
The Blog Posts Nobody Reads
50,811 people have read the blog post on Bunsen Burner Day at our lab site, FreshPlans. 21,725 have read the post on Jack and the Beanstalk lesson plans, and 16,729 […]
Offsite vs. Onsite SEO
Onsite SEO is about improving your content and technical SEO, and adding fresh, high quality content on a regular basis. Offsite SEO is about gaining high quality links to your […]