Keyword development is a very important task when you’re working on SEO. You need to identify your primary keywords, track down the best long-tail keywords to work on, and work […]
Category Archives: SEO
Keyword Development Strategies
Identifying the right keywords for your website is the first step in working to improve results with search. Sometimes the right keyword is obvious: you sell organic vegetables, so use […]
What Should You Do with Your SEO Strategy Document?
Haden Interactive creates custom SEO strategy documents to guide you in your SEO strategy. One of our clients said that her strategy report is “dog eared and tea stained.” Another […]
Observing Memorial Day
In honor of all those who serve and in celebration of life, liberty, and the pursuit of happiness, Haden Interactive will be closed for Memorial Day.
12 Review Sites for Your Business
72% of consumers in a recent survey said that they trust online reviews as much as personal recommendations from friends (hint: way more than they trust ads). The vast majority […]
Happy Administrative Professionals Day!
Administrative Professionals Day has a history going back to 1942. That history shows how the work of administrative professionals has changed — and how our attitudes have changed, too. This […]
SEO for Medical Practices
In order to maintain or grow your medical practice, you need to do some form of marketing. Right now, digital marketing makes the most sense. People looking for a doctor […]
Basic Rules for Sales Pages
Sales pages are not the same as other pages on your website. These are the pages that are supposed to sell something, and most websites have them — or should […]
SEO and Search Intent
One of the most important factors to consider in your SEO strategy is your ideal customer’s path to purchase. If you’re offering a Zumba dance program that helps with joint […]
Why You Need an SEO Strategy
Here are some things people think will give them all the benefits of SEO: Submitting their website to search engines repeatedly Super secret SEO tricks added to their code Press […]
Virtual Response to Pandemic Year 2
It’s a full year since the global COVID-19 pandemic was announced. Most of us have made changes in our lives — or had those changes made for us. For organizations, […]
Top 5 Rules for Choosing Bloggers
We know how it is. You had a blog built into your website because you really expected to write a blog post each day. Maybe you even wrote a post […]
Blog Post Popularity
A client recently asked about blog post popularity at her website. She’s a hands-on client, and often suggests topics for us to write at her blog. Yet she continues to […]
Can You Skip Linkbuilding?
Back before the pandemic, several of us Hadens set out for Colorado via Kansas, and I whined at this blog about the way the local businesses along our road trip […]
An Hour’s Worth of Good Content
At a WordPress KC meeting, a presenter on SEO answered the question, “If you had only one hour to spend on SEO, what would you do?” His answer was the […]