Who are your competitors? When we begin working with a new client, we always have a look at their online competition. This gives us an insight into what works well […]
You’re having a new website built, or a redesign, and you have your domain already. What should you do with it while you wait for your new website to be […]
Haden Interactive will be closed today to observe Independence Day.
How are the internal links at your website? Do you have a wild jungle of links built in the days when people believed that the sheer number of links on […]
Content Clusters: an SEO technique that establishes rankings and thought leadership for your website’s important keywords. The concept of Content Clusters is simple.You create strong cornerstone content for an important […]
You might not call it a blog anymore. We write for clients who use the term “News,” “In the Know,” Knowledge Base,” “Patient Education,” and more. But the process of […]
Choosing the right keywords for your website should be one of the first steps when you design or redesign your website. It continues to be important as you work on […]
Metadata, or meta tags, refer to the html code giving information about your website to machines, like browsers or search engines. Metadata isn’t usually visible to people looking at your […]
Back in the mists of time, by SEO standards, keywords were the biggest big deal for SEO. You sold hair care products, you’d make sure your homepage said “hair care […]
A great content marketing strategy usually relies primarily on text. You identify the problems your target market faces, identify the keywords they’ll use to search for solutions, and create pages […]
Rebecca and I once filmed a segment of a special on social media. The interviewer was a fun guy and pretty unflappable till he asked how we got our ideas. […]
You see your competitor’s website shows up ahead of yours on Google and suddenly life is not worth living. If you can relate to that statement at all, you should […]
The content that greets visitors to your website is enormously important. The stuff “under the hood” — the meta language that human visitors don’t see — is also important. That […]
That’s not how this question is usually phrased. Usually, clients want to know if they’re through. And typically, the answer to that question is the same as the answer to […]
In honor of all those who serve and in celebration of life, liberty, and the pursuit of happiness, Haden Interactive will be closed for Memorial Day.