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Web design
5 Keys to a Successful Landing Page
When you check your landing page report at Google Analytics, you’ll see the pages through which people entered your website. Chances are your home page will be the top choice. When you build a landing page, you’re doing something quite different. A landing page in this sense is a separate sales page outside of your…
Slider Images
As a general rule, we have banners designed for the slider or gallery when we build a website. We build WordPress websites, so we typically have a slider picked by the designer of the site, we have specific pixel by pixel sizes for the banner images, and we convey that to the graphic artist along…
Your Logo Wardrobe
Starting a new business? Rebranding? Getting online? Then you’re probably planning a new logo. Do yourself a favor and look ahead when you have your logo created. You really need a logo wardrobe. At right you can see the new logo Jay designed for a new business, Gentlemen Online Consignment. When the client came to…
Radiant Orchid is the Color of 2014
Here it is: Pantone’s Color of the Year is Radiant Orchid, hex #af71af. 2013’s Color of the Year is Emerald, and we’ve seen plenty of emerald websites, for everything from liquor to cars to cosmetics to media sites. Will we be seeing orchid on websites next year? Right now, purple sites around the web tend…
Road to a Landing Page
We’re building a landing page for America’s Best Franchises, to replace their old media kit, which had become outdated. In order to allow the best tracking and frequent updates, we’re building it at their website, as a page which will not be included in the navigation. We’d like to share the process with you, since…
Your Brand Website
When you plan a website for your brand, you should think first about what you want that website to do for you. A brand website can have many jobs: E-commerce: Nowadays, even if you do most of your selling in retail stores, you might want to offer direct sales to consumers who are not in…