books
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WordPress for All: A Book Review
If you want to be able to take a hands-on approach to your WordPress website and you don’t currently have a book on the subject, you should buy WordPress For All : How To Create A Website For Business Or Personal Use, Quickly & Easily – Whatever Your Skill Level by Chris O’Connor. If you…
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WP Websites Step by Step, by C. Jones
We’re a WordPress shop, and definitely big fans of WordPress. We find that, for our clients who like to have a hands-on relationship with their websites, Word Press is much easier and friendlier than other content management systems. We also find that it’s faster for us — and therefore less expensive for clients — to…
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Expanding Your Email Marketing List
Pam Neely’s ebook 50 Ways To Grow Your Email Marketing List is a practical compendium of ideas. She divides her 50 tactics among six basic strategies: Get more opt-ins at your website. Gather subscribers from social media. Use search and other people’s websites. Take action in the real world. Create emails people will want to…
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Likeable Business, by Dave Kerpen
Likeable Business: Why Today’s Consumers Demand More and How Leaders Can Deliver is a followup to Kerpens’ Likeable Social Media. This book is not primarily about online marketing, though Kerpen is an expert on social media. The book is about making your business likeable to customers and to your team, so your marketing will be…
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The Power of Why, By C. R. Weylman
The Power of Why: Breaking Out in a Competitive Marketplace, is a new book from C. Richard Weylman. There’s a lot in this book, and I’ll be reviewing it at Amazon if you want to learn about all of it. However, there are two aspects of the book that I want to share with you…
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Ctrl Alt Delete, by Mitch Joel
Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Your Future Depends on It is a new book from Mitch Joel, the author of Six Pixels of Separation. The world has changed, Mitch Joel says. Your business has changed. You need to admit to yourself and to your marketing department that people now take a…