When you get ready to have your website created, one of the best starting points is your logo.
There are other options: websites you admire, for example, can give your designer an idea of your preferences. You can begin with a great photo of your product or your building or yourself. You can begin with a template or a theme and have it customized. But your logo is one of the best starting points.
Consider the three samples above, created by Jay Jaro for GraysLland Acres llama and goat farm.
The owners ended up with a variation on the third of the samples Jay prepared, and Tom Hapgood designed an elegant website using the champagne color and elaborate script of the logo to create an upscale feel. If the farm photos were replaced with shots of luxurious hotel rooms, the site would be completely appropriate for a fine hotel.